Earlier this week, I started writing a post about sales shopping, but realised that I’d written much of it previously.
Below, I’ve reproduced the one from last year – a timely reminder for readers who were here last year and, I hope, useful for all those who have discovered Confidence Tricks this year.
You can also read one from earlier this year – Austerity, quality, style and the sales… how to bag a the right kind of bargain – which also seems to me to still resonate.
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Oh, and while I’m plugging, the Wardrobe sales begins on Thursday 25 November from 8am to 8pm. If you email firstname.lastname@example.org and mention ConfidenceTricks, we’ll send you a VIP invitation.
Now’s the time to make sure you’re on the mailing list of the shops where you’ve had your nose against the window for the past few months so you get first shot at their sale. More often than not there’s a preview day for mailing-list customers.
But, particularly if you’re taking advantage of the sales to buy quality pieces you couldn’t afford at full price, don’t get carried away just because it’s in the sale. A cheaper mistake that you never wear is still very costly.
Sale shopping should be viewed in exactly the same way as non-sale shopping – no impulse purchasing and a well thought-out shopping list.
Being well thought-out means knowing what you need and what it will need to go with.
So, for example, if you’re looking for a jacket to go with a particular skirt, put it on so that the sales stylist can see the proportions, give you good advice and prevent you making mistakes. I advise potential clients to photograph themselves (or better still get some one else to do it) in the pieces that they want to add to. With mobile phones generally having cameras in them now, you can easily take a snap of yourself in the mirror.
Be aware of sale ‘bargains’ that don’t fit properly. Many shops will put ill-fitting mistakes in the sale. At the least, ensure that there is a tailor in the shop who can rectify any problems.
Shoes are a particularly good thing to buy in the sales, especially in neutral colours as they can last for many seasons.